A Neumann & Associates: New Jersey Business Video Marketing Case Study
Video content on our website is used to illustrate a rather complicated process, to establish a better understanding and comfort level prior to physically meeting with us.
Achim Neumann, President, B2B service provider ANA
ANA’s video project included
- 1 x Pre-production planning and consultation
- 7 x F.A.Q. videos answering specific concerns clients ask over and over again
- 1 x video marketing consultation, assisting SEO and web developer in video content marketing strategy
ANA’s goals and objectives included
- Increase SEO ranking for competitive keywords by integrating VideoSEO (VSEO).
- Add a personal touch to the sales process by addressing specific topic oriented questions.
- Drive sales with engaging assets that supporting day to day sales and marketing activities
- Make website more engaging
- Increase time spent on website – a key metric to drive SEO rankings