Video Strategy Examples
You were not using video marketing content years ago, but what about now?
IFF Sustainability Report 2018 -Toward a Circular Future
Promotional online video marketing, drone video production, B2B sales video communication
NYC Internet video marketing service company MultiVision Digital – online sales video for Maxymiser
Business Video Production Services for New Jersey Pharma Testing Lab
Recruiting video on the culture of a financial services firm, professional video production services
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Video marketing should not be a one shot deal.
For a video marketing strategy to impact your business you should be looking towards a consistent flow of different types of video content across the communication life cycle.
MultiVision Digital’s business video marketing strategy services are a holistic view of your entire video content program – the strategy, execution (production) and distribution (marketing) – for getting the right video content into the right place in your marketing communication plan.
Video marketing should not be a one shot deal. For a sound video marketing strategy to impact your business, you should be looking towards a consistent flow of different types of video content (FAQs, practice area overview, testimonials, animations, thought leadership / educational content, corporate overviews, etc) – some being more produced than others. Meaning – a consistent quarterly budget can be used for multiple “easy to execute” videos (like FAQs or thought leaders hips videos) for one quarter, while another quarter a budget would be used for just one “high production” video (like a branding corporate overview video or animation explainer video).
With a planned, thoughtful and integrated strategy in place, we will produce varying types of video content that impactful for the right place at the right time in the communication life cycle. A holistic video strategy will empower you to plan, budget and integrate all the different types of sales and marketing video communications you will need to affect the different stages of your marketing & sales funnel.Regardless of your revenue or industry, we know you have to show a return on investment in order for you to prove that business video content is a worthwhile investment…That’s our number one job and we love doing it!
Improve the engagement and impact of your content with a thoughtful and planned video strategy.
Ask about our Monthly or Quarterly Video content programs for your business.
Corporate Video Content Marketing and Distribution Strategy
Ever noticed that your prospects, customers, partners, and peers are all watching more business video? That’s because our personal behavior is driving our business behavior. Online digital videos for business is a necessary business tactic to achieve core business objectives that sales directions and marketing directors have every day.
Because we have become a society of viewers and not readers, a video 1st content marketing strategy makes a solid investment. From top to bottom of the marketing and sales funnel, a business video content strategy fits into each and every part.
Business video communications can play a significant role to help you achieve your objectives. Give us a call or send us an email and let us show you how.
- Brand awareness and social engagement videos for the top of the funnel
- Animated explainer videos and corporate overview videos that drive lead conversion
- Sales videos like product videos, video FAQs and testimonial videos, that can also be used for lead nurturing
- Training videos for post sale on-boarding and support
What Kind of Video Services Do We Offer?
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4 Steps Process
Help Turn Your Visitors into Customers in 4 Easy Steps
Aligning To Your Business Objectives
Video should work cohesively with your business goals so that your investment directly supports those objectives. One video is not a video marketing strategy and most businesses will create a wide array of video content.
Evaluating the ROI
Look at creative concepts, budget and distribution channels to evaluate the project that has the highest ROI and business impact.
Professional Video Production Services
Everything you need to produce quality professional video. From pre-production, logistics planning, personnel prep, and all the equipment and professional editing.
Maximum Distribution
Our Video 1st Strategy™ gets the most out of your video marketing content. We align with web teams, social media, email marketing, and SEO teams to make sure that your video content gets to the right channels of distribution and into the eyes of the people that need to see it for you to get a return on investment.
FAQs
Video Strategy Service FAQs
The investment in video strategy services differs based on where you are at in your video adoption journey. Each client will have specific requirements in their workflow and departments that need to be considered. This will vary the scope of the video strategy and the length of time of the video strategy service. For a detailed scope, that includes deliverables, process and investment, contact us directly to discuss your specific requirements.
Our team has years of experience crafting effective video strategies across various industries that broaden brand awareness, generate leads, drive sales, enhance client engagement, and meet other business objectives. Leveraging our broad experience, and diverse skill sets that span sales, marketing and digital content creation, we have allowed clients to achieve quantifiable increases in sales, lead generation, improved SEO rankings, increased awareness and client loyalty.
A broad portfolio showcasing various video projects across different sectors is available in our Portfolio section that will illustrate our team's expertise and creativity. But to really understand what we have done from a video strategy standpoint, we can walk you through a timeline of how we have worked with clients for years to help them evolve their video strategy.
MultiVision Digital has worked with a diverse client base, including businesses in sectors like manufacturing, legal, accounting, pharma and bio sciences, healthcare, finance, and technology, commercial real estate and more. Over this time we have amassed a wealth of knowledge in executing successful video projects for every single business objective.
As the saying goes “When you first start thinking about video, the first thing to do is to forget about video”. So the process starts with aligning your business strategy to video content. Starting with your business objectives, we then evaluate concepts, start to recognize where the ROI will be, ensure professional production, and maximize distribution to ensure the video effectively reaches its intended audience. Working with marcom teams and executive level talent, we’ve come to understand the nuances, challenges, and opportunities that people have with implementing a video strategy.
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How Much Does a Video Cost?
The impact video has in driving everyday sales and marketing results is unmatched, which makes it easy to understand why business video communications have been gaining momentum.